One of the things that make the NFL so appealing is the rivalry between their 32 teams and the shots they take at each other. Some might remind other clubs that they haven’t won’t a Super Bowl nor made the playoffs. Others might make fun of blunders their opponents make. And when the league released the full schedule for the 2022 regular season, the Los Angeles Chargers wanted to be part of the fun and pulled no punches, and threw shade at every club they will face this year, including the Jacksonville Jaguars, in a well-crafted video.
The Chargers’ social media team posted an animated video about their 2022 opponents with reference to anime such as One Piece, and Gundam. When it came to the Jaguars, they showed a jaguar wearing khaki shorts and a pink shirt being filmed. In case you missed it, this is a reference to an infamous video of former head coach Urban Meyer being recorded acting improperly at a bar in Ohio.
The video went viral for several reasons. First, the Jags were coming off a heartbreaking loss to the Cincinnati Bengals on Thursday Night Football. But instead of flying back with the team, Meyer stayed in Ohio “to watch his grandkids”. At the time, this was something unheard of, as coaches always fly or travel with the teams. However, that wasn’t the worst part.
While supposedly “watching his grandchildren”, he was caught getting cozy with a woman that wasn’t his wife. Once the video went viral, he tried to get his way around it and told Jaguars players that a group of fans had asked him to take pictures, which is not what the video showed. While Meyer had been involved in a series of unflattering reports, this incident was pretty serious and one of the many that would lead to his dismissal. Here’s the Chargers’ video, the Meyer Jaguar appears a the 0:39 mark. Click here to watch it on YouTube.
The Jaguars have also joined the social media fun.
This was a pretty well-made video and the Chargers’ social media team deserves some serious props. You could argue that they went too far but they didn’t cross any line or were rude. They’re just having a bit of fun, which is what football is supposed to be about. The Jaguars themselves also took a jab at their Week 1 opponent, the Washington Commanders, when they told them on social media hi to Carson Wentz in response to a post announcing the matchup.
It’s common practice for teams to engage in this kind of “trash talk” on social media and while some might consider it silly or unnecessary, it gets fans pumped up and can even raise the stakes of a game. For example, when the Jaguars took a shot at Wentz, they now have to go to FedEx Field and back their talk up. They beat him and the Indianapolis Colts last year in Week 18, and they will try to do the same in the season opener, which was the point they made in their post.
The Jaguars will face off against the Chargers in Week 3 of the regular season. If they want to clap back in response to the video, they need to beat them.